You know your competitors.
The page knows more.
The competitors you plan against are the ones you can name. The ones taking your screen are whoever showed up on the result page this morning. Marley finds them market by market, paid and organic, and keeps a file on each.
| Advertiser | Ads on | Share of clicks | Presence |
|---|---|---|---|
| yourbrand.com You | 41 | 27% | 30 / 30 |
| competitor-a.com | 28 | 26% | 30 / 30 |
| competitor-b.io | 22 | 21% | 30 / 30 |
| review-site.com | 19 | 19% | 22 / 30 |
| competitor-c.com New · 14d | 9 | 12% | 14 / 30 |
| marketplace.example Muted | 6 | 9% | 11 / 30 |
share of clicks is estimated from position and presence · exact once Google Ads is linked
| Domain | Organic on | Best position |
|---|---|---|
| yourbrand.com You | 37 | 1 |
| competitor-a.com | 29 | 1 |
| review-site.com | 41 | 2 |
| wikipedia.org | 12 | 3 |
| competitor-b.io | 18 | 4 |
read from every scheduled scan · 41 keywords · captured this morning
Discovered, not declared
Competitors you
never typed in.
Every advertiser and organic domain seen on your keywords is added automatically, with the day it first appeared. Pin the ones you plan against, mute the marketplaces and review sites — the rest still get counted, so a new entrant cannot arrive quietly.
| Domain | Status | First seen | Impr. share |
|---|---|---|---|
| competitor-c.com | New | 14 days ago | 12% |
| competitor-a.com | Pinned | 04 Jun | 28% |
| competitor-b.io | Pinned | 04 Jun | 25% |
| marketplace.example | Muted | 19 Jul | 9% |
| review-site.com | Auto | 11 Jun | 21% |
New advertiser on 9 of your keywords · competitor-c.com
The advertiser profile
One competitor.
Everything captured.
Open any competitor and see exactly what they run against you: the result types they take, their positions, every ad and headline captured, and whether the AI Overview cites them — over the last 30 days or on the latest capture.
Their ad copy, dated →- First seen
- 04 Jun
- Ads on
- 28 keywords
- Organic on
- 29 keywords
- Best paid position
- 1
- AI Overview citations
- 29
- Share of clicks
- 26%
| Type | Pos | Result | Captured |
|---|---|---|---|
| Ad | 1 | Expense Management — 3 Months Free | today |
| Organic | 2 | competitor-a.com › pricing | today |
| AI Overview | cited | “best corporate card” | 2d ago |
| Ad | 2 | Looking at YourBrand? Compare us first | 3d ago |
Auction Insights, joined
The auction's own numbers,
beside the page.
Link Google Ads and the auction's first-party figures sit next to what the page shows: impression share, overlap rate and how often each competitor sits above you — per competitor, per campaign. Exact where the page can only observe. On the Agency plan.
| Competitor | Impr. share | Overlap rate | Above you | Top of page |
|---|---|---|---|---|
| competitor-a.com | 28% | 71% | 44% | 62% |
| competitor-b.io | 25% | 63% | 31% | 55% |
| review-site.com | 21% | 52% | 12% | 38% |
| competitor-c.com | 12% | 34% | 9% | 41% |
impression share is eligibility-based — only your own account can report it
Where it sits
Plans
Discovery and profiles on every plan, including free. Auction Insights on Agency, with a linked Google Ads account.
See pricingAsk it directly
Queryable from your own AI client over MCP — same data, same limits, no interface required.
How the MCP works