Solution
The answer appears
above you.
Impressions hold steady, clicks fall, nothing in your rankings has moved. An AI Overview is resolving the question before anyone reaches you.
AI Overview · 341px of the first screen
Corporate cards let a business issue spending cards to employees with built-in controls and automatic expense capture. The main considerations are card limits, integrations…
Your organic result · pushed below the fold on 62% of captures this month
You notice it like this
Sound familiar?
An AI Overview can swallow most of the first screen and answer the query in place. It is invisible to your ads account and invisible to rank tracking, which measures your position in a list that the searcher may never reach.
- Clicks are down but impressions are not — the classic signature.
- Informational pages lost traffic first; commercial ones are following.
- Rank tracking says everything is fine, because by its own measure it is.
What Marley does about it
Two capabilities,
one answer.
See which queries have gone, and who the answer trusts instead.
See the whole platform →